PRAELITOR BOXING CATALOG

senior

by:

TRAVIS RICHARDS

This is a catalog for the elite combat sports brand, Praelitor. The brand is positioned as one of elegance, precision and refinement, with an air of sportsmanship and stateliness, which I sought to depict with dramatic black and white photography that still captured the grit, power, and toughness of real boxers and boxing as a sport, whilst being able to defy trends of boxing culture & design ideas.